Save the Date: Heroes of Data & Privacy 2024
Don’t miss this unique opportunity to be at the forefront of the next edition of Heroes of Data & Privacy, May 14-16, 2024 in Vienna. Register now and be among the first to receive exciting updates, early access and all the important information.
We look forward to seeing you there!
The rise and fall of third-party cookies
In Part 2 of his talk, Lou Montulli discusses the transformation of the cookie into an adtech tracking tool. He opens up about the opportunity he had to end third-party cookies then and there – and why he and his team decided to retain them.