Synthetic Users

Measure and activate all your traffic with Synthetic Users

Recover dark traffic and lost conversion signals to unlock new audiences and higher ROAS.

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Real conversions, real IDs,
real ad performance lifts

Synthetic Users uses AI on your first-party data to create consent-aware, synthetic profiles that close tracking gaps and activate every conversion across channels.

Complete data capture

Measure and segment dark traffic with unprecedented accuracy

Using compliant fallback tracking when no consent is given, Synthetic Users captures anonymous traffic signals to segment otherwise invisible audiences.

AI-powered segmentation

Activate real IDs from privacy-safe modeled segments

Synthetic Users assigns IDs to modeled segments, preserving privacy and making them activatable on ad platforms.

Ad performance

Restore lost conversions and lift ROAS across every channel

Synthetic Users restores and activates real conversions and traffic signals to every ad platform, improving bid models, reducing waste, and lifting ROAS incrementally across campaigns.

GDPR-aligned

Trust the European leader in tracking compliance

Ensure compliance with JENTIS privacy-enhancing technology, validated by leading law firms and proven by customers from SMBs to global enterprises.

More than a tag manager

What makes Synthetic Users different?

The privacy-first way to measure and activate non-consent traffic.

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Synthetic Users captures every conversion with first-party, server-side tracking while other setups lose data to ad blockers, ITPs, and client-side leaks.
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Synthetic Users are grounded in verified first-party data instead of black-box modeling for higher ROAS.
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JENTIS gives you EU-based, privacy-by-design infrastructure with built-in pseudonymisation and anonymisation, instead of outsourcing compliance risk to US providers.
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JENTIS integrates seamlessly using managed, turnkey connectors and direct CMP links, far beyond the handful of native options and manual workarounds others offer.
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Synthetic Users preserves up to 70 percent of data normally lost without consent, where standard consent modes simply go dark.
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JENTIS provides enterprise-grade SLAs, onboarding, and managed infrastructure, unlike tools that leave you to figure it out through forums and agencies.
What customers say
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Als News-Plattform ist die Analyse unserer Leser essentiell. Mithilfe von JENTIS können wir unseren Kunden relevantere Inhalte liefern und trotzdem den Datenschutz bestmöglich wahren.

Dejan Jovicevic
General Manager
Read Case Study
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Frequently asked questions

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