Why choose Essential Mode?
The smartest way to track in a consent-first world
Track more conversions
Capture pseudonomized data from non-consenting users. Restore visibility into lost sessions, conversions, and traffic sources.
More accurate attribution
Get a true view of every channel’s performance, so you can allocate budget where it works, and grow revenue with confidence.
See the user journey
Fix broken paths in your analytics. Make better marketing and business decisions with a complete view of your users’ journeys.
Stay compliant. Stay in control.
The most advanced consent control. You choose what gets collected, stored, and shared — all fully aligned with your DPO requirements.
