Thomas Tauchner demonstrates how this privacy-compliant solution enhances performance marketing, improves conversion tracking, empowers on-site personalisation, and provides accurate reach measurement. Witness the future of data-driven marketing.
This presentation was made within the event Heroes of Data & Privacy.
Our Speaker
Thomas Tauchner, Founder, co-CEO and CPO at JENTIS.
Having entered the industry at a young age, he always had an eye on the current needs of the market and was always one step ahead of technological progress over time. After working as Head of Web Analytics at e-Dialog, he founded his own agency for web analytics – Webrocket – in 2014. To solve the problems observed in online marketing, he developed JENTIS, the server-side tracking solution.
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