Giesswein, known for its innovative Merino sneakers, faced a critical challenge for its web data collection. The introduction of cookie banners led to a decline in data collection, which negatively impacted ad effectiveness on platforms like Google Ads. However, by leveraging JENTIS’ new Synthetic User AI tracking technology, Giesswein was able to not only compensate for this loss but actually boost its advertising performance by 25%.
Curious to learn more about this innovative solution and the impressive results? Read the full case study and discover how Giesswein is driving e-commerce growth with JENTIS cutting-edge AI technology.
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Do it like Giesswein.
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With server-side tracking from JENTIS, we have already achieved a significant increase in data quality and an improvement in our campaign performance compared to traditional tracking.
