The vital need for privacy by design
A review of the last five years and an outlook on the future of data protection. This talk was recorded during the event “Heroes of Data & Privacy”.
Ann Cavoukian is recognized as one of the world’s leading experts in privacy. She was ranked among the top 25 Women of Influence, recognizing her contribution to the global economy and named one of the top 100 Innovators Worldwide for her passionate advocacy of Privacy by Design. She was chosen as one of the ‘Power 50’ by Canadian Business magazine for her tireless efforts as a privacy champion and was awarded an Honorary Doctor of Laws from the University of Guelph.
How to fix web tracking discrepancies before peak season
Numbers don’t add up, conversions are missing, dashboards show inconsistencies. Now’s the time to get your tracking in shape.
And suddenly, you can bridge the data gap! First party data & marketing measurement in a privacy first world
This in-person event explores strategies for addressing marketing data challenges through attribution, modeling, and AI within evolving privacy regulations.
Update April 2025 - Google will not deprecate Third-Party Cookies: What it means for Digital Marketers
Google will continue to support third-party cookies indefinitely. But lessons learned from Apple’s App Tracking Transparency suggest that asking users for consent could still spell the end for the technology.