Your marketing tools are not legally compliant? Data protection regulations such as the GDPR are increasingly being enforced. The transfer of data to third countries such as the US – for example, via the use of US tools – is particularly problematic. Without user consent and the pseudonymisation of data, many solutions may no longer be used.
The technical principle behind JENTIS DCP has been validated by data protection authorities as legally compliant. With JENTIS, you can capture data in a GDPR-compliant manner and keep using your existing marketing and analytics tools.