Success Stories
How Playmobil achieved over 97% data accuracy and greater marketing efficiency with server-side tracking
With JENTIS and Piwik PRO, Playmobil optimized its data quality and marketing efficiency to make precise and impactful decisions, especially during peak seasonal periods.
Giesswein achieves 25% higher ROAS with JENTIS Synthetic Users
Using JENTIS new AI tracking technology, Giesswein replaced data lost to cookie banners and significantly improved advertising performance.
Pixum achieves 24% higher ROAS with JENTIS Synthetic Users
With JENTIS' new AI tracking technology, Pixum was able to recover 97% of conversions that would have been lost due to cookie banners, significantly boosting their ad performance.
Case Study - Giesswein captures 18% more Conversions in Google Ads with JENTIS
With JENTIS server-side tracking, Giesswein increases data quality and captures 18% more conversions in Google Ads than with sGTM, improving campaign efficiency.
How Pixum generated up to 44% more orders in Safari browsers with JENTIS
Pixum noticed diminishing data quality in their systems that was hurting ad performance. With first-party data from JENTIS, performance was greatly increased.
Higher revenue and 36% lower CPC with JENTIS
With server-side tracking from JENTIS, aqua blue was able to significantly lower the CPC and increase the ROI of its Google Ads campaigns.
Case Study: Google Analytics 4 with 100% Server-side Tracking
Learn how hosting provider World4You captures the maximum data quality for Google Analytics 4 with the JENTIS DCP.
Case Study: How Pixum increased its Campaign Performance by 176%
Pixum collects up to 29.2% more data with JENTIS Server-Side Tracking, corrects 55% of customer journeys and increases its campaign performance by 176%.
Google Analytics 4 server-side: Choosing the right Tag Manager
If you want to use Google Analytics 4 on the server side, you are faced with the decision: Google Tag Manager or JENTIS Data Capture Platform.
Whitepaper: Privacy-compliant Hosting with IONOS Cloud and JENTIS
Powerful web tracking needs reliable, scalable and privacy-compliant hosting. A success story from JENTIS and IONOS.
Whitepaper: First-Party Data Capture with a Server-Side Tracking Platform
How to achieve maximum data quality for your marketing with server-side tracking while remaining privacy-compliant.
The Right Server-Side Tracking Solution for Your Business
Server-side tracking enhances data control, quality, and security, making it essential for modern businesses.
Server-side Tracking Comparison Guide
This guide provides a detailed comparison of the top server-side tracking solutions, helping you choose the best option for data control and privacy.
How to choose the right server-side tracking provider
What do you need to consider when choosing your server-side tracking provider to avoid surprises? Find answers in our buyer’s checklist.
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How to fix web tracking discrepancies before peak season
Numbers don’t add up, conversions are missing, dashboards show inconsistencies. Now’s the time to get your tracking in shape.
Update April 2025 - Google will not deprecate Third-Party Cookies: What it means for Digital Marketers
Google will continue to support third-party cookies indefinitely. But lessons learned from Apple’s App Tracking Transparency suggest that asking users for consent could still spell the end for the technology.
Data Privacy Update: What the U.S. Administration's Approach means for the DPF and European businesses
The Data Privacy Framework is under pressure – find out what this means for GDPR-compliant companies processing data in the US.