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Blog
Press

JENTIS raises €11m Series A to make universal data capture a reality

The funding round led by Bright Pixel Capital, joined by 3TS Capital Partners and Pragmatech Ventures, will fuel product development and accelerate market expansion.

Past Events
23
Nov

More Data, better Data: Supercharging GA4 with Server-Side Tracking

Unlock data potential with GA4 & server-side tracking in this informative webinar.

Event – Streaminglink: Advance Metrics – More Data, better Data: Supercharging GA4 with Server-Side Tracking

Event – Anmeldung – Advance Metrics Webinar 231123

Piwik Pro

Use your usual Piwik Pro setup with server-side tracking from JENTIS.

Floodlight

Send full server-side conversion data to Google Marketing Platform with the Floodlight connector.

Adobe Experience Platform

Leverage the Adobe Experience Platform with the data quality and compliance of JENTIS server-side tracking.

Blog

Why is data quality crucial for digital marketing success?

With high data quality, marketers gain more insights into user behaviour and increase ad performance and conversions.

Product

Meet the highest data ethics standards with JENTIS

With JENTIS, your can easily go beyond regulatory requirements and build customer trust by meeting the highest data ethics standards.

What is the difference between JENTIS DCP and Google Tag Manager?

If you want to use Google Analytics 4 on the server side, you are faced with the decision: Google Tag Manager or JENTIS Data Capture Platform.

Blog

Data Privacy Framework will be challenged: Is Schrems III looming?

The new Data Privacy Framework has been approved by the EU. But will it survive Max Schrems' challenge in the courts?

News

High fines due to the use of Google Analytics

The Swedish Data Protection Authority fines companies for using Google Analytics without sufficient additional measures.

After the Heroes is before the Heroes

After a brilliant second edition of Heroes of Data & Privacy 2023, we're going one step further in 2024 to bring you an exceptional experience.

Product

Case Study: Google Analytics 4 with 100% Server-side Tracking

Learn how hosting provider World4You captures the maximum data quality for Google Analytics 4 with the JENTIS DCP.

Product

Data Quality with JENTIS

Maximise your marketing and ad performance with the JENTIS Data Capture Platform. Gain the highest data quality, improve user understanding and make correct decisions.

Product

Data protection

Reduce data protection risks with EU-based server-side tracking: highest data protection, full control and compliant data sharing.

Product

Data Control with JENTIS DCP

With JENTIS server-side tracking, you have full control over your website data – from data collection to sharing with third-party tools.

Product

Cookieless Tracking with JENTIS

Future-proof and precise data. With JENTIS server-side tracking, you can easily switch to first-party data – and forgo third-party cookies.

Blog

Innovation Synthetic User

JENTIS has revolutionised the field of data analytics for marketers with its groundbreaking technology called Synthetic Users.

Blog

ID-Pooling - the new remarketing

Id-Pooling - the ability to activate data from visitors that were previously "lost."

Product

Essential Mode

Collect anonymous data with JENTIS Essential Mode and understand what your visitors are really doing on your website.

Product

JENTIS Tag Manager

Implement and maintain your server-side tracking setup with the JENTIS Tag Manager. Control everything from containers to tools and tags in one place.

Blog

Save time and effort with server-side tracking as a managed service

Do-it-yourself vs. managed service: What you need to consider when choosing your server-side tracking setup.

Blog

JENTIS Pseudonymisation: Server-side Tracking with optimal Data Protection

The JENTIS Data Capture Platform provides secure and powerful pseudonymisation to help you comply with data protection rules quickly and easily.

Product

JENTIS Privacy Controls

Ensure compliance with international privacy regulations using JENTIS' advanced privacy controls. Safeguard user data and build trust with your customers.

Product

All connectors at a glance

Add all your third-party tools to your server-side tracking setup with just a few clicks.

Adobe Analytics

Capture precise data, ensure data privacy compliance, and optimize your marketing for sustainable business success with Adobe Analytics Server-Side Pixel.

Product

JENTIS – The most advanced server-side tracking

Server-side tracking is the engine of the JENTIS Data Capture Platform and enables valuable features for organisations that need accurate data analysis, data protection and flexibility in processing user data.

Product

Hosting for your Server-side Tracking

Focus on collecting and compliantly sharing your data while JENTIS takes care of your fail-safe and scalable hosting based in the EU.

Pinterest

Maximize your Pinterest marketing strategy with precise server-side tracking, data protection compliance, and optimized campaign results.

Blog

What is cookieless Tracking?

The end of third-party cookies is causing a major transition across many industries. But what is cookieless tracking, really?

News

JENTIS wins EY's Scale-up of the Year Award

Recognised by a 52-member jury among 250+ entries, JENTIS' relentless innovation & commitment to digital transformation has been honored.

Product

Whitepaper: Privacy-compliant Hosting with IONOS Cloud and JENTIS

Powerful web tracking needs reliable, scalable and privacy-compliant hosting. A success story from JENTIS and IONOS.

Past Events
25
May

The vital need for privacy by design

Ann Cavoukian is one of the world's foremost privacy experts. Her concept of "Privacy by Design" has influenced countless data protection regulations, most notably the GDPR.

Past Events
25
May

The rise and fall of third-party cookies

In Part 2 of his talk, Lou Montulli discusses the transformation of the cookie into an adtech tracking tool. He opens up about the opportunity he had to end third-party cookies then and there – and why he and his team decided to retain them.

Past Events

This was Heroes of Data & Privacy 2023

Two great, exciting and informative days have come to an end. A summary in pictures from the live event in Vienna.

Past Events
24
May

Certification as DPO in Austria

Do you want to become a certified data protection officer in Austria? Gisela Krenn from Austrian Standards explains how to get certified, what to expect - and how recertification works.

Past Events
24
May

Consent-Based Marketing

Aren't marketing and data protection two different sets of interests? At first glance they are, but in the long term the responsible handling of data is an important factor in gaining the trust of customers.

Past Events
News
24
May

Interview: The Origin of the Web-Cookie

Watch an exciting interview with Lou Montulli, the inventor of the web cookie.

Past Events
25
May

How to prepare for the new data protection act in Switzerland

What’s new? Who should prepare? And does the new data protection regulation apply to companies in the EU?

Past Events
25
May

Datensouveränität in der Automobil-Branche

Cars are private spaces – and a rapidly growing source of personal and other data. Who owns this data? And how is it used?

Blog

GDPR fines: Levels and Frequency

The number of publicly known GDPR fines handed down each month has reached a significant level. However, analyses suggest that the published cases are only the tip of the iceberg.

Product

Synthetic User – The future of online marketing and analytics

JENTIS has revolutionised the field of data analytics for marketers with its breakthrough technology called Synthetic Users.

Product

ID Pooling - The new remarketing

Collect and share click IDs with advertising networks to improve performance marketing and hit your growth targets.

Product

Server-side Data Enrichment

Add insightful information to your collected website data for more detailed analyses and better decision-making.

Synthetic Users: Capture complete and accurate Data for Performance Marketing – even without Consent

The new, revolutionary technology from JENTIS makes it possible to collect all data lost through negative consent in a DSGVO- and ePrivacy-compliant manner.

Complete Raw Data Ownership

Own all your raw data independently of Big Tech for advanced business intelligence and data science applications.

Blog

What is Server-Side Tracking?

A detailed overview of server-side tracking for online marketers and web analysts. Learn if it is the right fit for you and your marketing.

Product

Stream data to familiar marketing tools

With just a few clicks, you add a third-party tool to your server-side tagging setup.

Data Privacy - Quiz

Do you knwo what it takes to be a data expert? Test your knowledge of data strategies and data protection! In an increasingly digitalised world, the handling of data and the protection of privacy are becoming more and more important.

Product

JENTIS Server-side Tracking for E-Commerce

Precise data for ideal marketing and analytics performance. Easily improve your tools with the JENTIS DCP to grow your business efficiently.

Past Events
24
May

5 Years of GDPR: Challenges, Risks, and Strategies in a privacy-centric World

Leading experts discuss the impact of the GDPR on businesses and provide valuable insights into successful data protection strategies.

Past Events
Blog

Life after the 3rd party cookie

What are 3rd party cookies? How do they work? And what will life for online advertising look like after their demise?

Past Events
25
May

AI-revolution and data protection

Operating on the edge of legality in marketing and ad tech

Past Events
24
May

Beyond GDPR: How to navigate the global data protection landscape

Since GDPR, new data protection laws are coming into force worldwide. This webinar will teach you how to stay compliant in the global landscape.

Past Events
24
May

Nudging, Dark Patterns and other problems: How to design a Consent Banner

In this webinar, Carolyn Loy goes over the 5 most common mistakes with Consent Banners and gives a practical demonstration of how to design legally valid banners for websites and apps.

Past Events
24
May

App Tracking Transparency between Data Protection & Competition Restriction

One of Europe's leading experts on competition law in digital markets provides exciting insights and assessments on Apple's App Tracking Transparency (ATT).

Blog

Legal Glossary

TTDSG, LIA, CCPA? We have got you covered! Learn about legal terms related to data processing, data privacy and current legal developments.

Product

JENTIS for Banking and Finance

Share only compliant data with your marketing tools, reduce compliance risks and protect your customers' privacy from big tech.

Past Events
25
May

Remarketing and Personalisation in the cookieless Future

Will remarketing still be possible in the cookieless future? And if so, how? A panel of renowned experts provides valuable insights.

Past Events
25
May

World Premiere: Unleashing the Power of Synthetic Users with Game-Changing Technology

Discover how synthetic users, representative of real users, can unlock complete web traffic data, regardless of user consent.

Past Events
24
May

What culture do businesses need to handle data right?

Ethical handling of data is not just a question of rules and regulations from outside or within a data-driven company – it is a question of culture as well. Hear experts on how to handle data right.

Product

JENTIS Data Capture Platform for Publishers

Build trust, improve user experience and ensure success with accurate data, faster page load times and unique privacy.

Product

JENTIS for the Healthcare Sector

Make data protection and data security an essential part of your online marketing. Collect user data in a future-proof and compliant way.

Product

HIPAA Compliance with JENTIS Server-side Tracking

Advanced server-side tracking by JENTIS makes compliance with HIPAA and other regulations affecting the healthcare industry easy.

25
May

Against the Platforms: A free Press needs multivariate Financing

Publishers are adapting to the new paradigm of data protection. But how far can regulation go before the free press business model becomes untenable?

Past Events
24
May

Zero to Hero: How an Innovator changed Data Science & Data Privacy in the 15th Century

In this session, Klaus Mueller will take a step back to take a look at the big picture of how the world of data and data privacy evolved.

Past Events
25
May

Data Clean Rooms: The new Holy Grail in online Marketing?

What are data clean rooms, how do they work, and are they privacy-compliant? Learn everything you need to know in this webinar.

Past Events
25
May

DPA Insights: Google Analytics and Data Transfers to the US

The Austrian data protection authority is at the forefront of GDPR enforcement in Europe. You will learn all about relevant cases and valuable insights, e.g. on the case of Google Analytics.

Past Events
24
May

EU Privacy Seal for use in Marketing & PR

The most important criteria for certification and what you need to consider when using certification as a marketing tool.

Product

100+ Tool-Integrationen

The JENTIS DCP supports more than 100 tool integrations. In this short video, we show how easy it is to set up a new tool connection.

Product

Complete Data Control with JENTIS

With the JENTIS Data Capture Platform, you regain full control over your website data, comply with data protection and become independent of large tech providers.

Blog

Whitepaper: Advanced Server-Side Tracking with a Data Capture Platform

White paper: How to achieve maximum data quality for your marketing with server-side tracking while remaining privacy-compliant.

Past Events
24
May

Heroes of Data & Privacy 2023

Following the success of the first edition of Heroes of Data & Privacy as an online event in 2022, the conference is coming back bigger and better.

Past Events
09
May

Hear Jonas Rashedi and JENTIS at OMR 2023

Jonas Rashedi and JENTIS presenting a masterclass on how to gain better data and become privacy compliant with a Data Capture Platform.

Past Events
25
Apr

Webinar: More revenue with better first-party data

Learn how to implement a successful first-party data strategy and how to leverage it effectively for your business.

Blog

Google Analytics 4: How to become privacy-compliant without switching

Looking for Google Analytics alternatives? We outline the options for making your analytics privacy compliant – and why staying with GA4 might be the best one.

Blog

Google Analytics and GDPR: When will businesses have legal certainty?

The new EU-US Data Privacy Framework enable the legal use of Google Analytics. Can it also guarantee companies legal certainty?

Product

Use Meta CAPI with Server-side Tracking

Meta's personalisation engines and JENTIS' unmatched data quality form a powerful duo to drive your marketing and growth in the cookieless era.

Blog
News

Facebook Tracking declared unlawful under GDPR by the Austrian DPA

In a recently published decision, the Austria DPA finds Facebook's tracking practices violate GDPR and Schrems II.

Past Events
12
Apr

DPO Brunch in April

In our first in-person DPO Brunch in Vienna, we will discuss the legal implications of analytics tools, specifically Google Analytics, with leading experts.

Product

JENTIS Server-Side Tracking for the Healthcare Sector

With JENTIS, companies in the health sector can collect and forward user and patient data on the web securely and in compliance with data protection laws.

Blog

How Remarketing works with Server-side Tracking

Remarketing and retargeting are ubiquitous in online marketing. Here's how it works with server-side tracking.

Product

Server-Side Google Analytics 4

Optimise data analysis & user behaviour with GA4 & JENTIS. Breakthrough server-side implementation for improved data protection & performance.

Product

Google Ads with JENTIS

Capture Google Ads with JENTIS and benefit from more accurate conversion data, better attribution, and full privacy compliance.

Product

Microsoft Advertising

Capture legally compliant conversion data without third-party cookies with the JENTIS DCP and Microsoft Ads – even via mobile apps or when JavaScript is disabled.

Product

X (former twitter)

The Twitter pixel, in conjunction with JENTIS, allows for seamless server-side utilization to capture precise tracking data and maximize the full potential of your Twitter Ads campaigns.

Product

TikTok

Optimize your TikTok marketing with JENTIS' server-side tracking and gain precise conversion data while simultaneously meeting the requirements of the GDPR.

Product

Snapchat

Optimize your Snapchat marketing with the powerful server-side tracking by JENTIS and gain precise conversion data to effectively manage your campaigns and achieve maximum results.

Product

Outbrain

Optimize your Outbrain advertising campaigns with JENTIS' server-side tracking and maximize your advertising success through precise conversion data and improved performance.

Blog

Switzerland's new data protection law: How to become compliant

On September 1, Swiss companies must have switched to privacy-compliant tracking. JENTIS offers the most effective solution for maximum data protection and data quality.

JENTIS Starter

News

Norway declares Google Analytics non-compliant with GDPR

The Norwegian data protection authority has come to the preliminary conclusion that the use of Google Analytics is non-compliant with the GDPR.

Blog
News

EU Parliament: Why MEPs rejected the Data Privacy Framework in committee

Our analysis of the opinions voiced on the Data Privacy Framework and what they mean for the implementation process.

Blog

How to choose the right server-side tracking provider

What do you need to consider when choosing your server-side tracking provider to avoid surprises? Find answers in our buyer’s checklist.

Blog

Server-side Tracking for Google Analytics 4

JENTIS supports full server-side tracking for Google Analytics 4, delivering higher data quality and exceptional data control.

JENTIS for E-Commerce

Dwindling data quality, privacy issues and the end of third-party cookies: JENTIS solves your e-commerce challenges.

News

Live in 30 days

The most powerful server-side tracking live on your site in 30 days or less – guaranteed with JENTIS.

Blog

The forgotten Data Protection Regulation that started it all

Have you heard of the groundbreaking data privacy regulation that threatened to disrupt data flow between the EU and the US? Hint: it’s not the GDPR.

Leveraging Data Capture: JENTIS for Financial Services

Optimise business strategy and build customer trust with complete and compliant data capture.

Past Events
03
Feb

Data Enrichment to generate better first-party Data in real-time

JENTIS was represented at the legendary analytics conference Superweek in Hungary with a presentation by JENTIS founder and co-CEO Thomas Tauchner.

Past Events
02
Feb

Transatlantic Data Transfers: Expectations and the Reality

2023 could be the year of change for transatlantic data transfers. Or will history repeat itself? Hear what leading experts had to say at our DPO Brunch in February.

Press

JENTIS expands to Germany

JENTIS expands to Germany and hires Jürgen Weichert as Managing Director.

Blog

JENTIS Essential Mode: Capture First-Party Data compliantly – even without Consent

JENTIS Essential Mode provides a compliant solution for capturing first-party data, including without user consent, empowering informed marketing decisions.

Blog

The 3 biggest Challenges for Digital Marketing 2023

What will be important in the coming year? What will pose the most difficult challenges for digital marketing? An analysis from a marketer's point of view.

Past Events
25
Jan

JENTIS by E-Commerce Inspiration Night

Meet us at the E-Commerce Inspiration Night in Vienna, where we will present the benefits of the JENTIS Data Capture Platform for E-Commerce.

Blog

Server Infrastructure: How to master the Black Friday Test

Each year, e-commerce websites face an onslaught of web traffic during Black Friday week when shoppers hunt for the best deals. Four reasons why the best server infrastructures handle it easily when others fail.

Frequently Asked Questions

We present the most frequently asked questions from prospective customers and clients.

Past Events
16
Nov

JENTIS at IAPP Data Protection Conference 2022

Meet us at our Lunch Roundtable Topic Discussion on how compliant server-side tracking improves data quality.

Blog

How to update your Standard Contractual Clauses

By the end of 2022, businesses must have updated their Standard Contractual Clauses. Here's how to do it.

Blog

The Beginner's Guide to Standard Contractual Clauses (SCCs)

Standard Contractual Clauses are an essential measure mandated by the GDPR. Find out what they are about in our Beginner's Guide.

News

JENTIS wins the EIT Challenge 2022

20 European scaleups pitched for the main prize in one of Europe's major pitch competitions. JENTIS gains access to the EIT's prestigious accelerator program.

Blog
News

The Trans-Atlantic Privacy Framework is taking shape. But will it stick?

U.S. President Biden has signed an executive order detailing regulations for the planned EU-U.S. Data Privacy Framework. The legal limbo is likely to continue for businesses on both sides of the Atlantic.

Blog

Preventing Data Loss with Server-Side Tracking

Outages and downtimes of critical services affecting data collection are becoming more frequent – and costly. But with server-side tracking enabled, marketers have an ace up their sleeve.

Past Events
06
Oct

JENTIS at Marketing Analytics Summit

Visit us at the Marketing Analytics Summit 2022 in Berlin

Product

JENTIS WooCommerce Plugin

With the Woo-Commerce plugin, the perfect customisation of the data layer for JENTIS takes care of itself!

Past Events
06
Oct

Express Webinar: Google Analytics banned in Denmark – What now?

Learn more about the most recent decision of the Danish data protection agency regarding Google Analytics and its implications for your organisation.

Past Events
25
Sep

JENTIS at the data protection conference

Visit us at the Data Protection Conference 2022 in Düsseldorf!

News

Denmark: Google Analytics declared unlawful

Google Analytics can no longer be used in a legally compliant manner without further measures. With its decision, Denmark's agency joins other data protection authorities in Europe.

JENTIS Basic

Past Events
09
Sep

DPO Brunch

A prominent panel of experts explains how to deal with the recent decisions of the European Data Protection Authorities

JENTIS Advanced

Blog

The Founder Story of JENTIS

Looking back to the foundation of a company

Blog

Executive Summary: International data transfers

The essential knowledge on transferring personal data from the European Economic Area to other countries.

Blog

Personal data

GDPR-compliant data processing explained

Past Events
01
Sep

Data quality versus data privacy

If the data protection authorities knocked on your door today - how confident are you that you are compliantly processing personal data?

Blog

Avoiding legal uncertainties in website tracking

Together with Spirit Legal, we shed light on the legal uncertainties of transferring personal data to a country outside the European Union

Blog

Self-hosting as a solution?

In 2022, a lot has happened in terms of tracking. In particular, recent rulings by data protection authorities across Europe have fuelled the discussion about the compliance of US tools - most notably Google Analytics.

Blog

Why remarketing has an expiration date

2024 will be the end of Third-Party-Cookies

Past Events
25
Aug

Case Study: Server Side Tracking

2023 will be the year of big change for your marketing setup: Adzine Webinar about the future of data collection

Product

JENTIS Preferred Partner Advance Metrics

Improving performance together

Press

Case Study

Online photo service Pixum optimizes data quality and marketing attribution thanks to JENTIS and Adtriba

Blog

American Surveillance Explained

What you need to know for your job as online marketer and analyst

News

Italy stops Google Analytics

Authority warns of illegality of sending data with GA to the U.S.

Blog

CNIL confirms Server-Side Tracking

We could hardly believe it when we at JENTIS read the two new articles from the French data protection authority CNIL. A whisper went through the office "Are they writing about us?"

Press

Santander relies on JENTIS

Santander Consumer Bank, Austria's leading specialist for consumer loans and savings products, has optimized the technical setup of its online business in the wake of recent decisions by European data protection authorities.

News

New decision of CNIL

CNIL: "Google Analytics cannot be used in a GDPR-compliant way on client side."

Product

Case Study: How Pixum increased its Campaign Performance by 176%

Pixum collects up to 29.2% more data with JENTIS Server-Side Tracking, corrects 55% of customer journeys and increases its campaign performance by 176%.

Press

Successful Seed II Round

Tech startup JENTIS raises more than three million Euros of growth capital

Past Events
25
May

Jubiläum: 4 Jahre DSGVO

4 years later: What has been the impact of the General Data Protection Regulation?

Blog

Privacy Compliant Tracking with JENTIS

Take complete control of your web data with server-side tracking from JENTIS and easily comply with GDPR and other data protection regulations.

Blog

Server-Side Tracking, Step by Step

Looking to implement server-side tracking at your organisation? Here is our guide with the necessary steps on your way to compliant, first-party data collection.

Press

New Head of Sales

Renowned new addition to the JENTIS team: Andreas Weichselbaum starts as Head of Sales.

Past Events
21
Apr

Paradigm Shift - Hybrid Tracking

What Google, Tealium & Co have forgotten with their server side tracking technologies

Blog

The JENTIS Raw Data Model

How to collect and use raw data with the JENTIS raw data tool

Press

Director E-Commerce & Marketing

New sales channels and intensification of market communication: JENTIS brings on Christine Heeger as director of e-commerce and marketing

Schedule a Demo

Request a live demo and learn how you can take control of your data, capture higher-quality first-party data, and tackle data privacy compliance.

Blog

Pseudonymisation versus anonymisation

Worin der wichtige Unterschied liegt

Product

Hosting-Partner Exoscale

Get to know one of our cloud-partners in the heart of Europe

Blog

Solve Schrems II with server-side tracking

Through pseudonymisation on European servers you can keep using U.S. 3rd Party vendors.

Maximum Data Quality with JENTIS Server-side Tracking

Capture more accurate data on your website for meaningful customer journeys and a clear view of your users.

News

CNIL against client side Analytics

French data protection authority confirms non-conformity of client side GA

Blog

Is Google Analytics now taboo for us Europeans?

Which options you really have, if you want to continue using Google Analytics. An analysis by Thomas Tauchner.

Optimise page speed

Faster pagespeed for more conversions and an improved cost-income ratio

Past Events
20
Jan

Google Analytics illegal?

The standard implementation of Google Analytics has been found NOT to be legally compliant. What to do now - the next steps

Blog

Foxes that anonymize chickens

IP-address, GDPR & Analytics - an analysis by Thomas Tauchner

News

Use of Analytics illegal

Google Analytics was found to be non-compliant in Austria

Blog

How to improve pagespeed

How JENTIS can help to optimize the pagespeed of your website

Blog

Page speed & Webtracking

How to optimize your Core Web Vitals - Co-authored by Johannes Fröhlich and Dreifive

News

CNIL judges Google & Facebook

Judgment for violation of Article 82 of the French Data Protection Act

Blog

5 Tools to Audit your Reliance on Third Party Cookies

How to prepare for the Cookieless era

Blog

The Forced Data Loss

Can you do it successfully with 60% of your data missing?

Blog

JENTIS Infrastructure for Performance, Reliability and Scalability

When it comes to capturing data for our customers, there is no room for error. We built JENTIS' server infrastructure with maximum performance, reliability and scalability in mind.

Blog

Superpower of Online Marketers

And why is it so important to understand data capture and privacy regulation

Product

JENTIS Onboarding

How to get started - interview with our client success manager Alex

Blog

The 5 best Podcasts about Marketing, Martech and GDPR

What we listen to to stay up-to-date

Blog

What you need to consider when tracking

An analysis by Fieldfisher

Blog

TTDPA explained

What is the Telecommunications Telemedia Data Protection Act and how can you comply with it?